This article in usatoday fascinates me... Read it here. Yesterday I spent some time at the skatepark. I often wonder why, considering the only shredding I'm doing these days is my finger... (Don't worry Veritas softball team, I'm hoping I'll be good to go for tonight):
All the talk with the locals here at the Iowa City skatepark revolved around youtube drama. So I thought the timing of this youtube article was interesting. Everyone in the world with a computer, camera, and internet connection has access to this "gold rush".
"Interacting with your audience through video is unquestionably a new dimension for TV as we know it, and people are inventing new content formats all the time...YouTube has democratized the concept of the professional"
"What [consumers] do care about, however, is being entertained, and in that sense we're in a new Gold Rush era..."
I wonder what this means for the church. Here are a few common responses...
1. Fortress... by creating our own subculture. Because we all know God needs his own "tube" and social networking site.
2. Withdraw... by cutting the internet cable
3. Engage... by being the most innovative and creative in a way that reflects God.
What does #3 look like? I'm not sure. Ideas?